Brand Review: IT Cosmetics

By on June 8, 2016
Brand Review: IT Cosmetics
5 (100%) 1 vote

Woman trying out cosmetics

IT Cosmetics (also available on QVC and Ulta) has branded itself as a problem-solving makeup and skincare line. The products are developed by Jamie Kern Lima who works with plastic surgeons to create innovative and proven products with anti-aging technologies and high-performance results. Some of their most loved products include:

  • Bye Bye Under Eye Anti-Aging Concealer – This is billed as a treatment concealer with the ability to treat fine lines, dark circles, redness and age spots. I have had the opportunity to try this product but the sample I was given was not the right shade. I very much liked the smooth texture but Medium was too dark for me.
  • Brow Power Universal Eyebrow Pencil – As a fair-skinned blonde, I was extremely doubtful regarding the “universal” nature of this pencil. But I was stunned when a light touch actually did blend in with my ash-blonde eyebrows! It also contains a proprietary combination of brow-conditioning ingredients such as Vitamin E and Panthenol. I really don’t color my eyebrows daily but if I need to, this is the one I reach for.
  • Vitality Lip Flush 4-in-1 Reviver Lipstick Stain – Loved this in Je Ne Sais Quoi! It really did feel like a nourishing lip balm but provide a nice natural pink stain. I was amazed at the texture, and that a stain could actually moisturize my lips.

Overall I have actually been pretty impressed with the items that I have been able to try. Next time I spot a fabulous gift-with-purchase, I plan to try the Bye Bye Makeup 3-in-1 Makeup Melting Balm, the CC+ Lip Serum in Laugh, maybe the Vitality Flush Stain Stick Lip & Cheek Reviver in Je Ne Sais Quoi and perhaps the Celebration Foundation if I can see the colors in person first.

Lori Walker

About Lori Walker

Lori Walker offers broad writing skills with resourceful research abilities and a variety of life experiences. She has over 10 years of professional experience in the beauty industry and loves to share her passion for personal care and travel. She looks forward to sharing her experience with you, and to hearing your feedback and suggestions!

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